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  • Testimonials
  • George smart

    Q.  Why would I need a coach?

    A. For professionals and business owners, it can be lonely at the top.  Frankly, bosses cannot be as honest with employees, even trusted ones, as they can with an outsider.  Coaching provides executives the structure, support, and accountability they need to move to the next level.  Has your ability to get to the next level and influence others kept pace?  That’s where executive coaching can transform leadership performance.  Coaching unites the best elements of leadership development, problem-solving, and change management.

    Q.  Why George Smart?

    George Smart knows the special concerns executives have.  In 1991, he was one of the first full-time executive coaches in North Carolina.  He teaches every year in the North Carolina State University Certificate Program in Business Coaching. Additionally, George has an MBA from the Fuqua School of Business at Duke University and has received further training from the Center for Creative Leadership and the NTL Institute.

    "With George, there are no tricks, shortcuts or mantras - the clear path to success emerges directly from the focused work under his guidance."

    - Joe Schuch, Director, Next-Generation Educational Infrastructure/ ITS Teaching & Learning, University of North Carolina at Chapel Hill

    "We brought him back many times to guide us in everything from team development to personally coaching some of my top people, including me. George is very reliable, quick, with a relaxed but engaging style. It was a pleasure working with him and I would recommend that any CEO wanting expertise in team dynamics to obtain his services."

    - Jim Walker, Partner, The Advisory Group

    Q. What issues does George Smart coach with clients?

    A. Each client is unique but there are also common patterns.  George coaches professionals who want to:

    • stop feeling like they are working harder but less effectively
    • increase the speed of decision-making and turnaround of implementation
    • reduce time "firefighting" and focus more on strategy and true planning
    • improve the accuracy of decision-making and accountability
    • discern known and unknown negative impacts of personal interactions
    • enhance abilities to influence others - get agreement and support
    • get past limiting career barriers imposed by current choices or assumptions

    Q. What happens in coaching meetings?

    A. George first helps identify outcomes - targets and objectives for the next 3 to 24 months. Then he surfaces fundamental drivers and barriers to your getting things done.  Common issues are procrastination, underdelegating, hyperagressiveness, or fear of conflict with employees, among others.  Coaching is not therapy, however.  In therapy, the objective is analysis of past patterns where future change is implied but not an essential part of the work. Coaching focuses on assessing the here and now, planning the near future, and guiding the client on the most sustainable and effective route to get there.

    Q. How long does it take?

    A. Typical client engagements are 3 to 6 months, meeting weekly or twice a month depending on the client's objectives and level of complexity. You will notice changes in the first 30 days; however the bulk of personal change will come in the last 30 to 60 days.  You will spend the first few sessions identifying measurable objectives, such as additional sales, cost savings, or the handling of management issues. George will pin down those objectives in terms of dollars and lay out a realistic plan for implementation.

    Q. What can I count on from George as a coach?

    A. George will:

    • Always show up for meetings and calls, no matter what, unless an unavoidable emergency exists. You will never be bumped for another project or client without several weeks notice. He will ask the same of you in return.
    • Support you in understanding the coaching process, its methodology, and the mileposts through each stage.
    • Provide a confidential, safe harbor to discuss any issue for your professional life and career.
    • Provide timely and responsive coaching support in alignment with identified objectives.
    • Provide candor and straightforward feedback that is appropriate to your coaching objectives, always in a respectful manner.
    • Confidentiality. He will not disclose any content of your sessions with anyone without your express permission.
    Are you ready for coaching? Even the best coach cannot help someone determined to stay the same.  Being coached does not commit you to any one course of action.  It does, however, require that you act.

    While there are important elements of self-discovery, coaching is not an exercise in navel-gazing. It is a transformative launching pad to the next level of your career.  For a free assessment session contact George at (919) 740-8407 or

    Research Triangle Park, North Carolina USA